Niva Bupa Health Insurance is introducing coverage for high blood pressure and diabetes from Day 1

Niva Bupa Health Insurance Company Ltd has announced a new rider, Smart Health+, for new ReAssure customers. The plan offers coverage for diabetes, hypertension and its complications from Day 1, providing complete peace of mind for clients living with diabetes and hypertension. It is important to note that these customers are at a higher risk of being hospitalized and therefore require immediate coverage.

Niva Bupa conducted an internal study with consumers that found that most people suffering from diabetes and high blood pressure feel limited by the 2-4 year waiting period, even after paying additional top-up premiums. According to industry reports, diseases like diabetes and hypertension are increasing in India due to various factors like rapid urbanization, sedentary lifestyle, unhealthy diet, etc.

Recognizing that a significant percentage of India’s population suffers from diabetes and high blood pressure, Niva Bupa has implemented a plan to ensure that customers suffering from such conditions do not have to go through the mandatory waiting period or pay loading premiums, which are included in the regular Retail Health Insurance plans apply and get coverage for diabetes and high blood pressure from day one.

The plan aims to give people suffering from diabetes and high blood pressure the confidence to live a worry-free life. The SmartHealth+ Disease Management Rider also offers quarterly health checks and a discount of up to 20% on health insurance renewal premiums for a healthy lifestyle.

Announcing the launch, Dr. Bhabatosh Mishra, Director – Underwriting, Products and Claims, Niva Bupa Health Insurance: “When we launched ReAssure two years ago, it became one of the best-selling plans in the health insurance industry. At Niva Bupa, we are constantly striving to stay innovative and develop products that meet the current needs of today’s rapidly evolving customers. We are excited to announce the launch of Smart Health+ Disease Management Rider, designed to make ReAssure smarter, more comprehensive and more accessible to clients.”

“At Niva Bupa we believe that people suffering from diabetes and high blood pressure should not lead lives full of constraints and limitations. While it is important for them to maintain a healthy and active lifestyle to manage their health condition, we want to give them the freedom to live their lives worry-free. The Smart Health+ Disease Management Rider ensures they have access to the best healthcare services from day one.”

According to data from the World Health Organization, diabetes is a growing challenge in India, with an estimated 72.96 million cases of diabetes in the adult population. Another report released this year by the India Council for Medical Research revealed that one in four adults in India suffers from high blood pressure and only 10% of patients have their blood pressure under control.

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